Direct Mail pack to increase donations

Blue Cross logo

Blue Cross do a fantastic job caring for sick and unwanted pets, treating them until they’re well and then finding new homes for them. They have a loyal base of donors. Our job was to ask if they could give any more, without annoying them. The solution was a charming pack from one of our creatives in Brazil.

The winning concept was created by: Marcelo Moreira

The remaining top 10 winners

Deon Sensky
Rebecca Taylor
Luis Irache
Selina H with 2 entries
Andy McGuinness with 2 entries
Daniel S
Holly Graham

A brilliant response from our excellent community for this wonderful charity. Thank you to everyone who contributed ideas. The standard was exceptionally high.


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